Raquet, Sports management CRM

Independent racket sports coaches in Brazil (tennis, padel, beach tennis, squash) run today on WhatsApp, spreadsheets, and memory. Typically 10 to 40 active students, PIX payments, classes arranged in conversation. No existing tool was designed for that actual workflow; the ones that exist are too heavy or too expensive for a solo professional.

Scheduling turns into chaos. Payment falls past due. The coach spends more time coordinating than actually coaching. Sales CRMs are too complex. Corporate calendars are too rigid. Spreadsheets do not remember to collect. The coach needs less than 30 seconds to schedule a class, charge a student, or send a reminder.

We built a lean CRM, designed from zero for the coach's workflow: register a student in a minute, schedule a class in 30 seconds, charge with a direct link. Simple interface, no heavy setup. End-to-end project, from problem discovery and interviews with coaches, to delivery in production.

• Student management with class and payment history per person
• Familiar visual calendar with single and recurring classes
• Charging and reminders via WhatsApp directly from the system
• Interface designed for mobile use, between classes
• Technical foundation ready to evolve into recurring payments, multiple coaches, and courts

• A product ready, from problem discovery to delivery in production
• Interface that respects the coach's time and real day flow
• Scalable technical foundation, ready for new features
• Example of end-to-end capability: strategy, UX, development, and deploy